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Vaping… the hottest fashion statement of the season? Like phone cases, sunglasses and backpacks, vapes provide plenty of opportunity for fusing fashion with function. Indeed, puffing the flavoured liquid is all the rage these days, and for good reason. The World Health Organization reported that there were around 35 million active vapers in 2016 (up from about 7 million in 2011), and market research shows that around 55 million adults will vape by 2021. Naturally, this brand-new, massive segment of the market has inspired a few new noteworthy trends, and we’re not mad about it.
