Fashion startup recycles garments in closed loop

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STOCKHOLM – Swedish sustainable fashion startup A Good Company, which recycles its clothing through a closed loop process, has launched a Kickstart appeal to scale up production.

The B-Corp company, which makes clothing with QR tracking codes so consumers can see where their products are in its ‘Good Loop’ circular system, has already raised more than a quarter of its US$45,230 target in just a few days.

A Good Company has designed a range of t-shirts, long sleeved tops, underwear and socks for men and women for which customers are offered discounts on their next purchase to return once they have reached the end of their useful life.

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