Fashion Men's Fashion

In Conversation with Samuel Cheney of BEAST

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For episode 43 of the MenswearStyle podcast show we spoke to Samuel Cheney, the Operations Director of Men’s beauty store BEAST. This new brand has a mission to change the way men buy beauty. What started with a small store in London’s Seven Dials has rapidly expanded to include concessions within House of Fraser and Flannels stores across the UK. Our host Peter Brooker gets an expert insight into how men are both learning and adopting beauty more than ever before, whilst discussing what the reasons behind this trend might be.

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