Chunky, practical and decidedly “unsexy” dad trainers are the fashion trend no one saw coming. Right now, after Balenciaga’s Tripe S and Louis Vuitton’s Archlights, it’s the turn of the chunky Alexander McQueen trainers to be the popular sneaker of choice among the street style set. At first, we dismissed oversized trainers as a passing fad, but slowly yet surely, the curveball sneaker style has proliferated at both ends of the fashion market—from Acne to Zara—and monopolised Instagram’s most fashionable feeds.
If you’re in need of further evidence of this cultural phenomenon, Lyst, a global fashion search platform, recently revealed that the Alexander McQueen oversized sole trainers have hit the top spot on “hottest women’s products” for 2019. These chunky sneakers are currently being searched for every two minutes on the e-commerce platform, and, over the past 30 days, there has been an additional increase in searches by 28%. The numbers don’t lie.