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It’s not just an aesthetic — it’s a lifestyle.
Tennis season is here! Like many people, I picked up tennis during the pandemic to get some exercise and spend time outdoors. And lucky for me (and all of us), tenniscore is in full swing this summer. With the revival of ’70s trends (see: the Gucci x Adidas collaboration and the Adidas Gazelles becoming the new “it” sneakers), the country club aesthetic of the 2000s (think Wimbledon and The Royal Tenenbaums) and recent movies like King Richard, tenniscore has found itself front and centre. Brands such as Bottega Veneta, Casablanca and Dior incorporated the aesthetic into their Spring/Summer 2022 collections, while Tory Burch and Lacoste have always made the sport’s style part of their brand.
Whether you’re working up to pro-level status or hitting the court with friends (or you just really like the tennis aesthetic), tenniscore is fashion’s new favourite subculture. From pleated skirts and curve-hugging bodysuits to classic polos, click through the gallery below to channel your inner Serena Williams.
, tenniscore is in full swing this summer. With the revival of '70s trends (see: the Gucci x Adidas collaboration and the Adidas Gazelles becoming the new "it" sneakers), the country club aesthetic of the 2000s (think Wimbledon and The Royal Tenenbaums) and recent movies like King Richard, tenniscore has found itself front and centre. Brands such as Bottega Veneta, Casablanca and Dior incorporated the aesthetic into their Spring/Summer 2022 collections, while Tory Burch and Lacoste have always made the sport's style part of their brand. Whether you're working up to pro-level status or hitting the court with friends (or you just really like the tennis aesthetic), tenniscore is fashion's new favourite subculture. From pleated skirts and curve-hugging bodysuits to classic polos, click through the gallery below to channel your inner Serena Williams. ){kind=link}