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The 11 Elevated Basics Brands Editors Wear On Repeat

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With seemingly every brand now offering its own version of the “perfect” button-down or a capsule wardrobe designed to outlast trends, the basics boom shows no sign of slowing. The result? A market so saturated, it’s easy to feel overwhelmed. Everyone claims to have cracked the code on elevated basics, but not all are created equal.

The pieces that actually stand the test of time are made from quality fabrics, cut in versatile silhouettes, and durable enough to survive an aggressive spin cycle (or two) without losing their shape. These are the quiet achievers in any wardrobe. Easy to wear, endlessly adaptable, and often indistinguishable in origin—is it The Row? Is it Uniqlo? You may never know, and that’s what makes them so good.

However, with so many options out there, knowing where to start can feel impossible. So we have rounded up the brands and pieces that deliver on their promise—wardrobe foundations that simplify dressing without compromising on style or quality.

Whether you’re building from scratch or refining what you already own, this guide is your shortcut to investing wisely.


Image: St Agni

St Agni


St. Agni explores contemporary wardrobing through a minimalist lens, with precise tailoring and considered design at the core of its aesthetic. What began with handwoven leather accessories has since evolved into a full ready-to-wear offering, where elevated basics are a highlight—quietly refined pieces that are thoughtfully crafted and effortlessly wearable.

Guided by a ‘less is more’ philosophy, the studio champions functionality, versatility, and longevity. Each collection leans into the idea of a modern uniform, featuring clean silhouettes, subtle detailing, and premium fabrics designed to stand the test of time.

elevated basics
Image: Toteme

Toteme


Toteme is a masterclass in elevated basics. Based in Stockholm, the brand has built its identity around refined essentials—think clean lines, sculptural silhouettes, and premium fabrics that make even the simplest pieces feel considered. Its approach to quiet luxury doesn’t try too hard, instead offering a wardrobe of polished staples that strike the perfect balance between minimalism and ease. From sharply tailored coats to its cult-status scarves, Toteme proves that basics can be anything but boring.

Image: Instagram @uniqloau

Uniqlo


When it comes to elevated basics at an accessible price point, Uniqlo consistently delivers. Certain pieces, like the viral Airism tees, have reached cult status due to their exceptional cut and comfort.

From heavyweight T-shirts to crisp button-ups, the brand delivers pieces that balance function with modern style. Designed with versatility in mind, these items invite easy styling and layering. Perfect for anyone seeking refined, fuss-free wardrobe essentials that stand the test of time without the luxury price tag.

Image: Juliana Lily

Juliana Lily


Juliana Lilly is a made-to-order womenswear label based in Sydney, known for carefully crafted pieces that embody understated elegance and refined aesthetics. Designed and crafted in-house by skilled artisans, each piece strikes a balance between quiet elegance and everyday wearability. Luxurious Italian fabrics, refined silhouettes and timeless craftsmanship define the brand’s signature. With roots in tradition and a focus on sustainability and slow fashion, Juliana Lilly offers elevated staples made to be cherished, worn often, and last for years.

Image: Instagram @bearepark

Beare Park


Gabriella Pereira’s Beare Park really nails elevated basics. This Australian-made luxury ready-to-wear label is all about timeless, sophisticated pieces with effortless simplicity. With expert tailoring, seasonless designs, and a focus on slow fashion, Beare Park creates limited runs using premium fabrics from family-owned mills in France, Italy, and Japan. If you’re looking to build a polished, lasting wardrobe, their essentials edit is a great place to start.

Image: COS

COS


COS is the go-to high-street brand for elevated basics that look and feel like designer pieces. Known for clean lines, premium fabrics, and thoughtful details, their pieces strike the perfect balance between style and practicality. From sculptural shirts to sleek trousers and minimalist bags, COS offers timeless staples designed to last.

Image: Instagram @bassike

Bassike


Australian label Bassike is your go-to for everyday wardrobe essentials that effortlessly go from day to night. Whether it’s boxy tees, slouchy trousers, maxi skirts, or polished outerwear, you’ll find pieces that are comfy, stylish, and ready to work hard in your wardrobe.

Image: Friends with Frank

Friends with Frank


Friends With Frank, founded by Julia McCarthy in 2012, champions timeless, high-quality wardrobe staples crafted for longevity. With a focus on classic cuts, soft colours, and premium materials, the brand avoids fleeting trends to create versatile pieces that effortlessly mix and match season after season. Sold exclusively online and in select Australian boutiques, Friends With Frank makes everything made-to-order, minimising waste and promoting sustainable, mindful fashion.

Image: Sandro Paris

Sandro


Sandro nails that sweet spot between classic and cool, which is exactly why its elevated basics keep us coming back. From tailored blazers to effortless knit dresses and buttery leather jackets, the Parisian label knows how to make everyday staples feel special. With plenty of stockists around Australia, it’s an easy go-to for timeless pieces with just the right amount of edge.

Image: Instagram @floreflore.world

Flore Flore

Sure, Flore Flore leans on the pricier side for basics like tees and tanks, but there’s a reason for that. The fit, the fabric, the finish—everything feels a cut above your usual go-to. These are the kind of pieces that quietly upgrade your everyday wardrobe.

If you’re wondering which styles have become staples in my closet (plus a few other elevated essentials worth knowing about), keep reading for honest reviews and a closer look.

Image: Instagram @deijistudios

Deiji Studios


Deiji Studios has been nailing elevated, easygoing basics since 2016. Founded by Juliette Harkness and Emma Nelson, the brand pairs relaxed silhouettes with a strong commitment to ethical and sustainable practices.

If you’re into effortless pieces that feel as good as they look—this is one to know.

The post The 11 Elevated Basics Brands Editors Wear On Repeat appeared first on ELLE.

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