Reinforcing the business case for 3D design

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COVID-19 has forced companies and fashion educational institutions to view 3D design software as a vital tool with broader applications ranging from product design to end-consumer marketing.

Meanwhile, barriers to adoption are on the decline, especially in garments where designers were previously unwilling to lose the tactile experience of working with real fabric.

That is now beginning to change with key players – like Browzwear, Clo3D and Tukatech which have all been in business for 10-20 years – offering increasingly sophisticated features.

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